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Selection Stones and Pearls

s t o n e s a n d P e a r l s 0 9 2 / B a s e l w o r l d S e l e c t i o n In the 1980s, Mahendra Agarwal began supplying precious gems to goldsmiths in Valenza, Italy’s jewellery capital. The first customers were small manufacturers, but very soon big names began to hear about his selection of stones. In 1999, almost to confirm his role as supplier to great ­jewellers, Agarwal founded Euro Gems s.r.l., a company headquartered in Milan and with a branch in Valenza, which now has nine employees, all Italians. Thanks to the consolidated relationships with a clientele that includes outright jewellery trendsetters, Euro Gems is able to hone its offer with up-to-grade cuts and colours, one step ahead of industry demands. There are few who can match his ­assortment of brilliant-cut fancy ­diamonds, particularly in pavé and micro- pavé carat weights. So much so that when we see designer jewellery paved with glimmering yellow, green, pink, brown, or intense black diamonds, there’s a good chance the stones were provided by this Milan-based company. With such an ­extensive offering, brilliant fancy ­diamonds are not the company’s only strong point and it also offers low-carat diamond-cut rubies and sapphires, white and brown rosette-cut diamonds, diamond beads and precious stone beads. And if Euro Gems is a growing success, it is not difficult to discover the main reason why: direct supply from the ­cutters, with a direct line to Jaipur, Bombay and Bangkok, where the Agarwal family ­operates. The company has major ­customers on the European market, with Germany and France in the lead, and from Russia to the United States, as well as from Thailand to Turkey and South ­Africa. Manufacturers appreciate the mix of ­quality, variety and competitive prices, and the ability to meet customer ­requirements in a timely manner. Some years ago the founder brought his son Pushpendra into the business and the London graduate of business ­administration is now the ­Managing ­Director. The company has also extended its offer to include well-made ­Indian jewellery. Headquarters EUROGEMS S.R.l., Via G. Mazzini n. 12, 20123 Milan, Italy Brands Euro Gems Established 1999 Specialities DIAMONDS AND COLOURED GEMSTONES, JEWELLERY head Pushpendra Agarwal, Managing director Contact, Tel: +39 02 7200 3227, Fax: +39 02 7200 8678 G e m s f o r t r e n d s e t t e r s Euro Gems s.r.l. · 3.1 / C43 Pushpendra Agarwal, Managing Director of Euro Gems

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