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Selection Stones and Pearls

s t o n e s a n d P e a r l s 2 6 0 / B a s e l w o r l d S e l e c t i o n Michel Farah, Director of Swissdiam Genève SA, in business for over 50 years, has great experience in white and fancy colour diamonds. His company specialises in the manufacturing and marketing of coloured diamonds (natural fancy colours) which are extremely rare and are highly sought-after these days. “With an extensive collection combining pink, blue, yellow and red diamonds, we are able to offer an infinite range of ­diamonds in very subtle or deep colours. This wide range of colours is present in nature and is a real natural wonder!” says Michel Farah. “We have recently noted a high demand for blue and pink ­diamonds – these are the fashionable colours.” The family business also has an office in Anvers. “Here, we purchase rough ­diamonds and cut the most significant stones at our quality workshops in Anvers. Just as we offer a service from A to Z, we also provide very competitive tariffs ­because all of the stages are integrated. Swissdiam Genève is headquartered in Geneva, Switzerland I n f i n i t e R a n g e o f n a t u r a l C o l o u r s Swissdiam Genève SA · 3.0 / A13 1

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